Industry Focus: Smart Irrigation

The importance of finding new ways to farm sustainably is inarguable. Smart irrigation is one factor that comes into play when discussing modern methods of farming. Not only does it help the environment, but it promotes a healthier economy and, subsequently, job growth. What is the purpose of smart irrigation? Lio Doron, the director of New Product Development at Netafim, points out that smart irrigation demands that clean water be preserved, seeing as it is a diminishing resource. A substantial amount of water is wasted in the process of agricultural farming. Doron questions whether or not the over-watering of plants is caused by a lack of education. He states, “this

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