Startup Stories: Equinocol tackles Equine Feeding Methods

Resistance to innovation can be encountered in many industries. However, the livestock sector seems especially traditional. Beatriz Jiménez Adánez from Equinocol wants to change that – starting with equine nourishment. The goal of her agtech-startup is to provide fresh horse feed year-round that is just as convenient as traditional dried food, such as fodder.  About Equinocol Please introduce yourself briefly. Who are you and what do you do? My name is Beatriz Jiménez Adánez. I’ve dedicated my professional life to the entrepreneurship and development of companies in various sectors. I’m currently paving the way for my new company EQUINOCOL, from the agtech sector, that works in the production of nutritional supplements

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